For every person that subscribes to our newsletter (or product), we want to automatically create a landing page in Webflow where they can refer others. That page should:

• Unique to every user
• Autofill the email
• Track the number of people that have been referred
• Include a link so we can track number of referrals

In part 1, we set up everything except tracking referrals.

Setting up Airtable and Webflow

• [x]  Set up Webflow CMS
• [x]  Setup Airtable base
• [x]  Setup Zapier to send subscribers to Airtable + Create CMS item
• [x]  Create new page for each new subscriber
• [x]  Custom Code to input referral link
• [x]  Custom Code to input email

In part 2, we add in tracking who's referred whom using a ?ref parameter and Airtable's recordID.

Tracking referrals

• [x]  Capturing referral parameter on homepage
• [x]  Airtable notes
• [x]  Zapier setup

Resources

Project link where you'll find all custom code

Try it live!

Some things to know

• Updating the referral count requires you to add the CMSid in Airtable and then update the CMS item
• Webflow CMS URLs are case sensitive, everything must be lowercase (use slug when linking to referral pages)
• The lookup for the recordID is also case sensitive:
• Always use ?ref=RECORDID not ?ref=SLUG for the referral parameter